Retention analysts say Shorts older than 28-30 days are being deprioritized in recommendations. The reported shift affects channels ranging from 100 million to one billion monthly views. Creators warn ...

Add Yahoo as a preferred source to see more of our stories on Google. At the first VidCon since 2019, YouTube's top earner in the U.S., MrBeast, got on stage to talk to YouTube's director of discovery ...

YouTube in 2026 is a different beast — smarter algorithms, new monetization tools, and shifting viewer habits mean creators have to adapt fast. From homepage redesigns favoring Shorts to AI-powered ...

"If you randomly follow the algorithm, you probably would consume less radical content using YouTube as you typically do!" So says Manoel Ribeiro, co-author of a new paper on YouTube's recommendation ...

What's changing: Some YouTube users with watch history paused are losing homepage recommendations, prompting frustration and speculation about data tracking motives. Tuning your feed: YouTube Music ...

If Nielsen stats are to be believed, we collectively spend more time in front of YouTube than any other streaming service—including Disney+ and Netflix. That's a lot of watch hours, especially for an ...

Over the years, the YouTube suggestion algorithm has become pretty complex. I’ve noticed that it can extrapolate my tastes very well based on my watch history, continuously tempting me to consume more ...

YouTube's algorithm is recommending videos that viewers wish afterwards that they hadn't seen, according to research carried out by Mozilla. And at times, found the report, the algorithm even ...

I’ve been losing a lot of time to YouTube lately. I don’t even know why. In a down moment, I just find myself heading to the homepage and watching whatever comes up (usually weird Tears of the Kingdom ...

YouTube is sharing more details about how its search and recommendation algorithms work in a new video where the company answers questions from users. The YouTube team published a similar video ...