Podcast listenership has grown steadily in the past 20 years, offering a wide range of topics globally. Video podcasts on YouTube are more accessible and well-labeled compared to Spotify. Spotify ...
Video didn’t kill the podcast star. Instead, video has helped make podcasters into bigger stars — and that is why it is nearly impossible to find a successful show in 2025 that does not include a ...
Sixty-two percent of all podcast users are consumers of video podcasts on YouTube. Netflix has 34% share, followed by Spotify at 23% and Apple TV at 11%.
Forbes contributors publish independent expert analyses and insights. Frank Racioppi is the owner of Ear Worthy, focusing on podcasts. Netflix has been one of the top Google searches in the last month ...
YouTube creators are using podcasts to reinvent their images and reach new audiences. Video podcasts now resemble talk shows, and can help creators build new communities. These creators are monetizing ...
Podcasts have long been defined as “audio you can understand with your eyes closed.” But Edison Research data is backing up the new reality: more listeners than ever are choosing to watch, and that ...
Despite concerns over the rise of video podcasts across digital platforms, audio remains king when it comes to deep engagement – and in reaching Gen Z. A new study shows the younger generation still ...
The podcasts in the streamer’s debut crop, including “The Pete Davidson Show,” have revived metaphysical questions about the definition of the medium. By Reggie Ugwu How does Netflix define a podcast?
Fatima Zaidi is the Founder & CEO of Quill Inc., an award-winning production agency, and CoHost, a podcast growth and analytics tool. The podcasting industry has grown exponentially over the past ...
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