Shaping behavior has always been an integral part of design, but whether the design is good for users isn’t always clear cut. Since first being coined as a term in 2010, Behavior Design has grown in ...

Hummus for Health! – Young children can often resist eating vegetables. Although this is developmentally normal, encouraging children to eat a wider variety of foods (including vegetables) from a ...

Pricing is beyond numbers. It's a powerful tool that shapes customer perception, predicts behavior and communicates your brand's identity. Every day, a new e-commerce store pops up and makes it even ...

A comprehensive review of scientific literature surrounding the psychology of vaccinations has shown that shaping behavior rather than trying to change minds is far more effective at persuading people ...

Today more than ever, consumers are looking for more from the brands they choose to purchase. Selling your products via e-commerce is a good start, but your shoppers don’t just want products: They ...

Social media didn't just grow up; it took over. Pew Research Center reports that about half of all U.S. adults say they check Facebook or YouTube daily. A lucky break online can turn an unknown ...

In a study, scientists have shown neurotransmitters in the human brain are active during the processing of the emotional content of language, providing new understanding into how people interpret the ...

COVID-19 continues to shape traveler behavior in three key areas, according to data from travel insurance aggregator Squaremouth.com. The pandemic has led to an all-time high in travelers wanting to ...