AI is transforming how NPCs behave, talk, and react in Unity games, making them more lifelike and responsive. From Claude-powered conversations to procedural behaviors, developers can now create ...

The indie gaming world has absolutely blown up in the past ten years. Small teams and solo developers are making games that ...

New AI-powered Blender plugins and established asset marketplaces are streamlining how 3D game art is produced, giving smaller teams access to capabilities once limited to large studios. Tutorials ...

Unity has launched the open beta for Unity AI, a new suite of AI-powered tools designed to help developers build games within ...

Unity has launched a suite of AI tools in open beta for all developers on Unity 6 or above. The new toolset is designed to ...

Unity’s AI-led ad-tech and game dev growth boosts ROAS and revenue, supports strong guidance, and keeps valuation attractive.

Unity faces strong competition from AppLovin ( APP) in advertising, while Meta ( META) continues to strengthen its ad network. In game development, Unity is caught between high-end tools like Unreal ...

LB Beistad is a writer and musician based in Nashville, TN. Her love of gaming began with her cousin introducing her to Banjo Kazooie and Jak and Daxter when she was five years old. Since then, she ...

On Saturday, April 25, a shooter opened fire outside the ballroom in which the White House Correspondents' Dinner was taking place. A suspect in the shooting was quickly detained and identified as ...

Roblox is introducing new agentic features to help developers plan, build, and test games on its platform, the company told TechCrunch exclusively. Roblox is revamping Roblox Assistant, its ...

New data from trade body TIGA reveals that UK games studios are focusing on PC development, while deprioritising mobile platforms. According to figures shared exclusively with GamesIndustry.biz, 46% ...

Xbox Game Studios subsidiary 343 Industries is changing its name to Halo Studios, and all future Halo projects will be built in Unreal Engine 5, including multiple new Halo games currently in ...